Saree, Spice and Everything Nice
I'm a storyteller, strategist, and brand architect driven by CQ (Curiosity Quotient) and creativity. Over 11 years across B2B SaaS, fintech, consumer brands, and tech, I've helped brands find their voice, shape their category, and build meaningful connections. From positioning and GTM to category launches, I turn complexity into clarity—and ideas into impact.
My Elevator Pitch
For me, marketing isn't just campaigns or conversions; it's crafting stories that stick and strategies that scale. I thrive where analytical rigor meets creative soul—translating complex ideas into narratives that engage, resonate, and drive action. From sales enablement to integrated marketing, I help brands differentiate in crowded markets and fuel growth.
The Origin Story
I'm a free-spirited Southpaw, an Aries, and a cinephile who believes every great brand—like every great movie—needs a powerful script. You can take the girl out of Bollywood, but not Bollywood out of the girl!
Now in Kitchener: Blending strategy, storytelling, and soul. If I'm not dissecting brand playbooks, I'm curating Netflix marathons, perfecting my pizza toppings, or chasing my next creative spark.
Motto: Choices ▶ Chances ▶ Changes
Why Choose Me
